You don’t have to be the university offering promotional pens to college students. In fact you can be any company with the target audience of college students to offer promotional pens. Promotional pens are a marketing gimmick to help you succeed in business. The quality, style, and availability of the promotional pens offered will help you get more business and loyal customers.
Knowing this, one of the most loyal customers you can ever have is a college student. College students need a great deal of items from books, backpacks, writing utensils, paper, and things to live on campus or housing with. A college student is also going to have less money, in most cases, to spend. They like to be rewarded for purchasing things from companies.
Promotional pens can serve as this catalyst. If you hold a conference at a university for potential college students and give out promotional pens, chances are these students will remember you. They may even have several reasons to choose your school, but the promotional items will be the catalyst over other options.The point we are trying to make is that no matter what, the promotional pens in any variety will help you market your business. The more quality shown in the promotional pens and items the better your chances are of having a long lasting relationship with the customer, and college students especially. College students love to be recruited because it makes them feel special, so keep that in mind for next time.